How to Get the Right Shoe Size When Buying Online: 3 Strategies Compared
May 26, 2025
Photo by Le Thanh Huyen on Unsplash
The Challenge of Online Shoe Shopping
Shopping for shoes online can be a convenient way to browse a wide selection and find great deals. However, it comes with a unique challenge: ensuring you get the right size. Unlike clothes, where you might have a general idea of your size across brands, shoe sizes can vary significantly between different manufacturers. What fits perfectly in one brand might be too tight or too loose in another.
This inconsistency in sizing isn't just a minor inconvenience. It can lead to wasted time, money, and resources as you navigate the process of finding the right fit. But don't worry – we're here to help. Let's explore three common strategies for getting the right shoe size when buying online, and see how they stack up.
Strategy 1: Try Before You Buy
The traditional approach is to visit a physical store, try on the shoes, and then order online if you find a better deal.
Advantages:
- Confidence in fit
- Ability to assess comfort and quality in person
Drawbacks:
- Time-consuming
- Limited store availability
- Commuting costs
If you're ordering online after trying in-store, you might still need to convert sizes across regions – check our complete guide to shoe sizing conversion charts for help.
Strategy 2: Order Multiple Sizes
Another common tactic is to order the same shoe in multiple sizes and return the ones that don't fit.
Advantages:
- Try on at home
- Higher chance of finding the right size
Drawbacks:
- Environmental impact from shipping
- Initial overspending required
- Risk of retailer return bans
- Time-consuming returns process
Strategy 3: Use a Smart Sizing Tool
The most efficient and eco-friendly option is to use a smart sizing tool that provides personalized recommendations based on shoes you already own.
Advantages:
- Accurate size recommendations
- No need for multiple purchases
- Environmentally friendly
- Time and money savings
Limitation:
- Requires existing shoes for comparison
This tool can help you find the perfect fit across brands like Asics, Puma, Crocs, Blundstone, or New Balance.